Tag: online marketplace

Control Online Sales in the US and Europe for Optimized Growth

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BWG Connect, Vorys eControl & Euclid Law invite you to participate in an interactive discussion on Feb 24, 2022, 12:00pm – 1:pm EST / 5pm – 6pm GMT

Summary

In this webinar, Sarah Long, Partner at Euclid Law, Daren Garcia, Partner at Vorys eControl and Jessica Cunning, Partner at Vorys eControl will discuss the similarities and differences between a U.S. and European online sales control program to achieve successful eCommerce growth.

Discussion Topics

  • The critical need for online sales control across geographies
  • Key distribution and sales control elements needed to address growing challenges
  • Differences in seller enforcement & monitoring tools when in the U.S. vs. Europe
  • Online sales control as a function of empowering sales growth and protecting brand value

E-commerce, brand equity and managing the Amazon marketplace: a response to the EC’s VBER consultation

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The EC’s consultation on the Vertical Block Exemption Regulation (VBER) and Vertical Guidelines (VGL) closed for comments on 27 May 2019. Euclid Law responded to the consultation, calling for greater clarity around restrictions on online marketplace sales in order to preserve brand equity. To support the response, Euclid Law also submitted an expert report entitled ‘Amazon and the growth in online marketplace sales’ by James Thomson, formally the business head of Amazon services, and now a partner at BuyBox Experts, a managed services agency supporting brands selling online. A full copy of our response is available here and the expert report is available here.

Sarah Long’s short LinkedIn opinion on the consultation is available here.