Keith advises clients on all aspects of competition law, both contentious and non-contentious, and economic regulatory issues, including merger control, abuse of dominance, restrictive agreements and competition litigation.
Formerly the head of antitrust in London at a major international law firm and Chair of The Law Society’s Competition Section (leading a cross-industry initiative on diversity), he advises on a wide range of strategic competition issues.
Keith advises clients in a variety of sectors, including defence, communications/broadcasting, pharmaceuticals, healthcare, water and electricity and has advised on issues relevant to other industries, including ports and ferries, and sport.
Keith also has extensive experience before the UK competition authorities (including the Competition and Markets Authority, OFCOM, OFGEM, and the Competition Appeal Tribunal [CAT]), as well as the European Commission and the European Courts. Keith has coordinated global competition issues for a number of clients.
What clients have to say:
- “a wily and effective practitioner.”
- ‘Clients praise him for his competition litigation work (e.g., “tenacious and aggressive litigator with specialist competition appeals experience”).’
- Prior to joining Euclid, Keith was ranked among leading individuals by both Chambers UK and Legal 500 and was identified as one of the individual’s “dominating” UK antitrust – alongside Oliver Bretz!.
Recent experience includes advising:
- Sports Direct/Newcastle United litigation in the CAT
- Platinum Equity on multiple merger control filings globally ex-US across numerous acquisitions over many years, including the acquisitions of Diversey and Solenis
- a main party on the Energy market investigation
- a main party on the Investment Consultancy market investigation (including the referral from the FCA)
- on the High Court litigation regarding a selective distribution system (Beauty Bay v L’Oréal).
- on the ‘Diamond Cartel’, subsequent commitments and the consequential appeals to the European Courts
- Freeserve (then Wanadoo) in the first successful appeal of a regulator under the UK Competition Act 1998 before the CAT
- Hutchison 3G across many appeals under the Communications Act 2003 before the CAT
- Nike with respect to its then supply of kit contract with Manchester United
- Trustee for the Chinese Ministry of Commerce regarding the remedies relating to Google/Motorola
- EDF Energy in its intervention in Utilita’s appeal of Ofgem’s Financial Resilience decision.
- a main party in Musical instruments before the CMA
Education
BCL, Exeter College Oxford
MA Jurisprudence (Oxon)
BA Jurisprudence (Oxon)
Admissions
England & Wales (Solicitor-Advocate), barrister (non-practising)
Ireland (non-practising)
Languages
English, French
Contact Details
+44 20 3816 3018 / +44 7377 338 257
Email: keith.jones@euclid-law.eu